Business & Work
Eight types of self promotion
Self promotion, or rather self marketing is like art: It's harder to accomplish than it seems, it's often misunderstood and many of us would like to be good at it (but may not admit it). Obviously most use different approaches in different situations. Often the different approaches are mixed with each other. If you want to take a quick look around self marketing, I suggest checking out Twitter and how it's users are doing it. In following I have listed and shortly described eight types of self marketing. There are more, I'm sure, but these are the ones I've mostly seen used. The approaches...
Out of the office
Today there shouldn't be need for offices. At least not need for going to the office every day. We could work from home. Some of us do. Many still don't. Of course there are jobs that require being in a certain place at the certain time. Like nurses and firemen. But us who aren't nurses or firemen, those of us who do most of our grande work hunched before the bright light of the screen, shouldn't need to go to the office. Basically, in my opinion, it comes down to a couple of things: Habits and needs that have nothing to do with the real creativity. Many people need to get out of their homes...
Free for marketing
Giving for free doesn’t sound like great business. Free is free and there’s no straight monetary gain from it. However freebies are great marketing and great marketing is something any business needs. Obvious freebies are the trial versions. Offering a (full) version for the clients to try for a limited time is good. It shows you are confident of your product and you are sure it is so good the client trying it out will most certainly buy the actual item after the trial period is over. However trials tend to have a feeling of being forced. Being forced to either stop using the product when th...
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